Atomic Habits by James Clear

I recommend Atomic Habits if you’re looking for: The lack of consistency can kill your startup dream. The efforts to validate your hypothesis happen through a continuous process based on “build-measure-learn” cycles. You build something and test it with potential customers. Next, you measure the results of this interaction. Then, you generate insights from what […]

Entrepreneurial Negotiation by Samuel Dinnar and Lawrence Susskind

Entrepreneurial Negotiation - Lawrence Susskind

Entrepreneurial Negotiation is a comprehensive guide to the negotiation process and how to improve one’s negotiation skills. As a startup founder, you’ll have to negotiate with many parties like co-founders, customers, suppliers, employees, and other stakeholders. What you get from each negotiation will impact directly your startup’s short and long-term outcomes.