RoadBotics: The Early Days Of An American Startup That Provides Smart Road Assessments – with Mark DeSantis

We all want our roads in good conditions. Don’t we? But, the definition of a ‘good’ and a ‘bad’ road may vary a lot. This is the challenge that governments and companies run through in the process of road maintenance: assessment subjectivity.

RoadBotics was born to solve this and other problems regarding road inspections. Through the same technology used to make autonomous vehicles to “see” the road, the startup makes computers analyze road conditions.

In this interview, Mark DeSantis, cofounder of RoadBotics tells me about the early days of the startup, since the idea until it started gaining traction.

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MPost: The Traction Story of a Kenyan Startup that is solving addressing problem – with Twahir Mohamed [Ep#16]

Receiving correspondences in Kenya might be a real challenge. That’s because addresses (street, number, etc) are not available for every one.

For many years, people have been counting on PO boxes—rented post office lockable boxes—many times shared with other people, in a centralized way.

The problems naturally arise, once your packages might be accessed by unwanted people and there is no warning system to communicate you got a mail.

That’s exactly the problem MPost is tackling with its solution.

Through a unique address code—derived from users’ phone numbers—MPost provides privacy and, at the same time, communication about new packages deliveries.

In the 16th episode of The Traction Stage Podcast, Twahir Mohamed told me how he and his partner developed MPost and how they are impacting the lives of more than 45,000 users.

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Bookme: A Pakistani E-ticketing Platform And Its Traction Story – with Faizan Aslam [Ep#13]

In 2013, Faizan took his wife to the movies in a distant city, once the city they lived in didn’t have a cinema. However, when they got there, there were no available seats left, which made them got back home frustrated.

With a background in technology, Faizan had an idea: to build a platform in which people could buy their tickets online, so things like what he and his wife went through didn’t happen again.

That’s the moment Faizan started developing Bookme, which today provides tickets for the Cinemas, buses and events.

Want to know how Faizan got from that idea to the traction stage? Don’t miss the 13th episode of The Traction Stage podcast!


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Define Your Startup’s Minimum Viable Product (MVP)

You’ll only be able to generate good traction when all the three elements of your idea are properly defined—the problem, the solution and the business model.

Which means your assumptions about each one of these elements have to be true.

And to know which of your current assumptions work and those that should be replaced by better assumptions, there is just one way, my friend: to validate them in the market—with real people.

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