Startup Team: Recruiting, Evaluating and Convincing People to Jump On Board

And here we go to one of the most crucial things to be defined at the beginning of your startup: THE INITIAL TEAM.

As Alexander Varvarenko, founder of ShipNext, told me once:

…we spent one and a half years building a team. That team was tested on different other projects.

You must consider investing a significant amount of your time in the task of recruiting people. These people may be: co-founders, employees or outsources.

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Farmstand: How a Sustainable, Ethical And Healthy Food Startup Found Traction – with Steven Novick [Ep#5]

After being diagnosed with cancer in 2006, Steven Novick was decided to adopt healthier eating habits in his life. However, as everyone that has taken that decision, he noticed how difficult it was to find healthy food for affordable prices. To solve this problem, he decided to found Farmstand.

In our fifth episode, Steven Novick tells us about Farmstand’s journey to traction. He goes into important topics as: initial research and test, challenges of being sustainable and marketing strategy.

Farmstand has more than 20 restaurants in London and aims to bring healthy, tasteful and affordable meals for everyone. Last month, it has raised $3 million in Series A funding.

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BabelBark: Traction In a Multi-sided Platform For The Pet Industry – With Roy Stein [Ep#4]

In episode 4, I interviewed Roy Stein, co-founder of BabelBark—an american startup that connects dog trainers, walkers, groomers, shelters and veterinaries directly with pet parents via a mobile enabled platform. Roy brings into the conversions very insightful elements as: the idea generation, solving the chicken-egg dilemmaprototype developmentbeta testers communities and the platform monetization strategyToday, the BabelBark has more than 500 businesses and over 150,000 pets connected. Last month, it has raised US$ 4.5 million in a Series A Funding.

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